Consumers locate their inner Scrooge

Coutney Hamilton’s mound of credit card debt turned her into a first-rate penny pincher this year.

  • mound of

大量の

  • penny

〈英〉〔通貨単位の〕ペニー
○ほんのわずかな金額

  • pincher

盗む人、盗人、どろぼう

Hamilton, 29, a legal secretary from Los Angeles, has $200 to stretch across six gifts.

  • stretch

○(自動)能力一杯に働く
(他動)〜を能力一杯に働かせる、ぶっ倒れそうになるくらいに働かせる

“I’m hard-pressed for some cash, and I’m trying to live beneath my means.”

  • hard-pressed

追い詰められた、土壇場の、困窮した、四苦八苦して

  • beneath

〜の支配下に

Frugal gift-shopping is nothing new, but it will likely become the norm this year, recent consumer research indicates.

  • frugal

〔暮らし・食事・お金の使い方などが〕質素な、つましい、節約する、倹約(的)な

  • norm

標準、基準、模範、規範、典型、平均

Although the plastic rectangles will still be among the most popular presents.

  • plastic rectangles

サングラス?
http://www.ninewest.com/Plastic-Rectangle-Wrap-w/Embellishment/2881265,default,pd.html

For many facing tighter budgets, paring back the number of people they give gifts to is the first plan of a attack.

  • pare

〜の皮をむく、(つめを)切る、〜を削り取る、削減する

People on the fringe of a gift giver’s social circle, such as teachers, should expect cookies or nothing at all this year.

  • fringe

へり、末端、縁、周辺、外れ
○〔社会・政治などの〕分派、非主流派、過激派グループ

Groups are going in together on gifts so individuals won’t have to shell out on their own.

  • shell out

〔お金をしぶしぶ〕支払う

Some shoppers trawl sales for gift items or set aside case each week for presents to avoid overspending with credit cards.

  • trawl

(名)トロール網
(他動)徹底的に探す

  • set aside

〜を脇[傍ら]に置く、取りのけておく、取っておく、蓄えておく


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